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Tips for setting up an online business - Julia Weeks published in Retail Jeweller

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One of the long-term impacts of Covid-19 will be the increasing importance for business of having an online presence.

Julia Weeks, an experienced solicitor in Goodman Derrick’s corporate team has provided some much needed guidance and useful tips for businesses in Retail Jeweller Magazine, the leading magazine for the consumer jewellery sector. Julia comments:

“First things first - consider where the value of your business truly lies – is it the branding, the unique designs, the customer service, the celebrity endorsement, the quality of the product, a new stone that is hard to source, being made in an exotic location, or that it is made ethically?  Your focus will then be to structure the online business in a way that best showcases that value, and to consider the best legal ways of building and protecting that value.”

Julia’s article goes on to consider:

  • Third party retail platforms
  • Self-hosted websites
  • Domain names
  • Protecting your brand by setting up a UK company and registering your brand
  • Terms & Conditions, especially in relation to transit of high-value items and returns
  • Managing your supply chain
  • Customer experience and consultations

You can read Julia’s full article on Retail Jeweller’s website at this link.

For more information please contact Julia Weeks, Senior Associate, Corporate on +44 (0)20 7421 7965 or at

Please not that this article is for general information and interest only and should not be relied upon as providing specific legal advice.